You’ll own product discovery and delivery across our range of digital products. This is a hands-on PM role embedded in a small, fast-moving team. You’ll build and run our Continuous Discovery practice from the ground up: running regular customer interviews, designing and interpreting experiments, and translating insights into a prioritised backlog. You’ll report directly to the Head of Digital and work day-to-day with our developers, designer, and external development partners.
Continuous Discovery
- Own the discovery cadence for digital products - customer interviews, assumption testing, and opportunity mapping
- Build and maintain Opportunity Solution Trees (OSTs) for each product, surfacing the highest-value problems to solve
- Design and run lightweight experiments (prototype tests, A/B tests, concierge tests) to validate solutions before build
- Synthesise qualitative and quantitative signals into clear evidence based product decisions
- Champion continuous discovery across the team
Product Strategy & Prioritisation
- Translate the digital north stars into quarterly outcome targets and a prioritised backlog for each product
- Work with the Head of Digital to maintain a coherent product roadmap aligned to the KPI framework
- Balance discovery work with delivery - ensuring the team always has a clear, validated queue of work to build
Delivery & Stakeholder Management
- Own the sprint backlog, writing clear tickets for the dev team
- Communicate product progress, risks and decisions to the Head of Digital and wider business stakeholders
- Manage dependencies across digital products
AI-Accelerated Ways of Working
- Use AI tools to accelerate research synthesis, ticket writing, and reporting
- Build reusable prompt patterns and workflows for recurring PM tasks
- Reduce manual admin across the product function
What success looks like
- A continuous discovery cadence is running within 90 days - regular interviews, live OSTs, and a tested experiment backlog
- The team has a clear, outcome-oriented roadmap that the wider business understands and trusts
- Product decisions are grounded in customer evidence, not assumption
- Reduced reliance on the Head of Digital for day-to-day product prioritisation
- Digital products are progressing measurably toward their north star outcomes
- Strong working relationships with development partners and the internal team
We’re committed to building a team that reflects a wide variety of backgrounds and perspectives, and we encourage applications from underrepresented groups.
Essential
- Proven experience as a Product Manager on a consumer-facing digital product (app, web, or game)
- Hands-on practice of Continuous Discovery - you’ve run regular customer interviews and used them to drive product decisions
- Experience building or working with Opportunity Solution Trees (OSTs) or equivalent structured opportunity mapping frameworks
- Comfortable designing and running experiments: A/B tests, prototype tests, assumption mapping
- Data literate - able to interrogate product analytics and draw meaningful conclusions
- Strong backlog management and sprint delivery experience
- Clear written communicator - able to write crisp tickets, concise briefs and stakeholder updates
- Experience managing external development partners or agencies alongside an internal team
- Confidence using AI tools to accelerate day-to-day PM work
Desirable
- Experience on mobile apps
- Experience with games, entertainment, or consumer lifestyle products
- Exposure to live ops - post-launch iteration, remote config, experimentation at scale
- Understanding of app store dynamics (Apple App Store, Google Play) and their impact on product decisions
- Experience working with physical-to-digital product funnels
- Familiarity with e-commerce platforms as part of a wider product ecosystem
Working Style
We’re looking for someone who:
- Is genuinely curious about customers and brings evidence to every conversation
- Can operate independently and make decisions without waiting for permission
- Thrives in a small team where everyone does a bit of everything
- Is comfortable with ambiguity and energised by building structure where there isn’t any
- Balances rigour with pragmatism - knows when to test and when to ship
- Is excited about using AI to multiply their own impact
We’re currently growing our digital team, so the process may take a little longer - but we’ll keep you updated throughout.
- Annual Leave Entitlement (Full-time): 16 days, in addition to Bank and Public Holidays.
- We work a four-day week (we were one of the first companies to implement this and we’ve never looked back).
- Enrolment in the Employee Benefit Trust after 12 months (everyone owns a part of the Big Potato)
- Free BUPA private healthcare.
- Access to the Government Pension Scheme.
- Each year you are entitled to a £500 bonus (pro rata) to put towards your holiday.
- Free fruit, snacks, soft drinks, office wine & beers, tea & coffee.
- Discounted gym
- Free monthly yoga
- Monthly paid socials.
- Summer and Christmas Party
- Free games.
- Cycle to work scheme.
- Free eye tests.
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